By stitching together its omnichannel data the Hong Kong telecom giant was able to simultaneously…
CB Richard Ellis
Website Localization
One of the world’s leading property companies needed a strong web presence in Asia
Approached Inetasia with problem
How do we develop a website that addresses our Asian market needs while enabling us to maintain our own content?
Inetasia Solution
Developed a multi-lingual website that can be easily managed by CBRE staff through Inetasia’s implementation of a content management system – saving CBRE significant expenses while also giving them flexibility in their corporate design objectives.
Immediate results
Asian web presence was full implemented in accordance with the company’s global standards.
Objectives &
Technical Summary
- Property Listing with Search Function
- Multi-level user access
- Investor Relations
- Online Surveys
- Multi-lingual
- Multiple Search Tools – search for content, people, properties
- Content Management Tool
- Scalable to fit their needs as they expand in Asia
Technologies Applied
- ASP Scripting and Active X components
- JavaScript
- DHTML
- MS SQL 2000 with multiple stored procedures and triggers
- Win 2000 Server with IIS 5
Conclusion
Property companies rely on the Internet for significant client sales and marketing issues. Managing a website that needs to be continuously changed and updated in several Asian languages can be a time consuming and expensive process. With Inetasia’s content management system, CB Richard Ellis now have more control over how they internally manage their website on a daily basis.
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